Dhawan, Nikita, and Kah Ying Choo. “New Meat on the Block: Factors Influencing India’s Gen Z’s Decision to Purchase Plant-Based Meat ”. Journal of Student Research 10, no. 2 (July 1, 2021). Accessed December 7, 2024. https://www.jsr.org/hs/index.php/path/article/view/1427.