Absurdism and Generation Z Humor: the Effects of Absurdist Content on Perceived Humor Levels in Generation Z Students


  • Chloe Partlow Mentor High School
  • Patricia Talarczyk Mentor, Mentor High School (OH) USA




memes, humor, Generation Z, Likert scal, survey, absurdism, social media, communication


This study investigated the relationship between absurd humor in meme stills and the perceived humor among Generation Z students. Students of a high school in Northeast Ohio were given one of two seemingly identical surveys, each with a selection of six memes and individual Likert scales corresponding to the presented memes. A rubric was created with guidelines for visual components that was used to assign the presented memes an absurdity score with categories of “minimal absurdism,” “semi-absurd,” and “absurd.” Participants (n=298)  were asked to rank the memes on the Likert scale ranging from a value of 1—not at all funny to a maximum value of 5—extremely funny. Following a chi-squared test, we can be over 99% confident that there is a present relationship between absurdist humor content in meme stills and how humorous they are rated by Generation Z students. These findings can be applied to the usage of memes in marketing, an ever-increasing function of meme humor, to make advertisements and communication more effective.


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How to Cite

Partlow, C., & Talarczyk, P. (2021). Absurdism and Generation Z Humor: the Effects of Absurdist Content on Perceived Humor Levels in Generation Z Students. Journal of Student Research, 10(4). https://doi.org/10.47611/jsrhs.v10i4.2011



AP Capstone™ Research